Skip to content
GROWTH/From $1,999 one-off/Rockhampton, QLD

E-COMMERCE STORE SETUP IN ROCKHAMPTON

Sell online. Get paid. Stop sending people to your competitors' websites.

THE PROBLEM

WHAT MOST ROCKHAMPTON BUSINESSES ARE DEALING WITH.

Half the Rockhampton businesses I speak to are still taking orders over the phone or through a Facebook DM and manually following up with bank transfers. It is costing them sales every single day — people bail when checkout is complicated, and a lot of them just buy from whoever has an actual buy button. Getting an online store set up is not as expensive or complicated as most small business owners think.

WHY IT MATTERS

WHY FIXING THIS MOVES THE NUMBERS.

  • 01Customers expect to pay online. If you cannot do it, they find someone who can.
  • 02A store that is open 24/7 takes orders while you sleep — no phone tag, no manual invoicing.
  • 03Shopify and WooCommerce connect directly to your socials and Google Shopping ads so every product is discoverable.
  • 04Abandoned cart emails alone typically recover 10–15% of sales that would otherwise be lost.
  • 05One good product page ranks on Google for years and keeps bringing in buyers without ad spend.

WHAT YOU GET

WHAT'S INCLUDED.

Platform selection — Shopify or WooCommerce depending on your products and budget
Custom theme setup and branding applied (colours, fonts, logo)
Product catalogue upload — up to 50 products with descriptions, photos and variants
Payment gateway setup (Stripe, PayPal, Afterpay/Zip depending on platform)
Shipping rules, zones and rates configured
Inventory management basics
Abandoned cart recovery emails set up
Google Analytics and Meta Pixel installed
Training session so you can add products and process orders yourself
30 days of free support after launch

HOW IT WORKS

THE PROCESS.

01

SCOPING CALL

Free 30-minute call to understand your products, margins, shipping setup and what platform will actually suit your business.

02

PLATFORM & THEME

I set up the store on the right platform, apply your branding and get the structure right before a single product is loaded.

03

PRODUCTS & PAYMENTS

Products uploaded with proper photos, descriptions and variants. Payment gateways wired up and tested end-to-end.

04

AUTOMATIONS & TRACKING

Abandoned cart emails, order confirmation flows, shipping notifications, Google Analytics and Meta Pixel all set and tested.

05

LAUNCH & HANDOVER

Store goes live. I run a training session so you can manage it yourself, then stay on free support for 30 days.

GROWTH TIER

FROM $1,999 ONE-OFF

Month-to-month, no lock-in contracts. See the full pricing breakdown and compare tiers on the main pricing section.

WHY WORK WITH ME

WHAT MAKES THIS DIFFERENT.

  • Flat one-off fee — no platform mark-up, no ongoing ransom (unless you want ongoing help)
  • You own the store outright — Shopify or your own hosting if WooCommerce
  • Set up for Rockhampton and Australian shipping rates from day one
  • Abandoned cart recovery and tracking installed as standard, not upsells
  • I will tell you if you have got too many products for a one-off setup — no nasty surprises

FURTHER READING

RELATED FROM THE BLOG.

FREQUENTLY ASKED

QUESTIONS I GET ASKED.

Shopify or WooCommerce — which one is right for me?

Shopify is easier to manage long-term and better for most product-based businesses — you pay a monthly platform fee but you never deal with hosting, updates or security. WooCommerce sits on WordPress and has lower ongoing costs but more maintenance. I will walk you through both on the scoping call and recommend based on your situation.

How much does Shopify cost per month?

Shopify Basic is $39 USD a month (about $60 AUD). That is paid directly to Shopify — not to me. Plus transaction fees unless you use Shopify Payments. My setup fee is a one-off on top of that. For most small businesses, the cost pays for itself with the first 10 extra online orders.

Can you set up Afterpay or Zip?

Yes. Both are straightforward to wire up on Shopify and WooCommerce. Most Rockhampton retail and product businesses should have them — they materially increase average order value.

How many products can you load?

The standard setup includes up to 50 products. If you have more, I quote an extra per-product rate. If you have hundreds of SKUs, I can set up the first 50 properly and show you how to bulk-upload the rest yourself, or quote a larger project.

Do I need a separate website as well as a store?

Not necessarily. Shopify can be your whole website — store, About page, Contact, blog. If you already have a website you love, I can build a Shopify store as a subdomain (shop.yoursite.com.au) that links seamlessly to your main site.

Can Michael Evans Media do ongoing e-commerce management?

Yes. Once the store is live, I can run email marketing, product photo shoots, Google Shopping ads and social content as separate services or roll them into a retainer. Most e-commerce clients start with the one-off setup and add email marketing within a few months.

Will the store show up on Google?

I set up basic SEO on every product and collection page as standard — meta titles, descriptions, clean URLs. For full Google Shopping feeds and product-focused SEO I would add that to the project scope. It is almost always worth it for product businesses.

READY TO GET STARTED?

LET'S TALK E-COMMERCE STORE SETUP.

Free 30-minute strategy call. I only take on a handful of new clients a month so I can do the work properly — get in quick if you want a spot.

OTHER SERVICES

MORE WAYS I CAN HELP.