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FULL-SERVICE/From $1,299/mo/Rockhampton, QLD

FULL-SERVICE DIGITAL MARKETING IN ROCKHAMPTON

Your entire digital presence, handled. Website, socials, content, ads, SEO — one team.

THE PROBLEM

WHAT MOST ROCKHAMPTON BUSINESSES ARE DEALING WITH.

Juggling a web designer, a social media freelancer, a photographer, an SEO guy and whoever runs your ads is a part-time job in itself. They all blame each other when numbers dip, nothing talks to anything, and you end up project managing five vendors instead of running your business. The full-service package exists because that is exhausting and it leaks money everywhere.

WHY IT MATTERS

WHY FIXING THIS MOVES THE NUMBERS.

  • 01One team means your website, socials, ads and SEO all pull in the same direction.
  • 02Strategy-first execution — no random tactics, no duplicate spend, no contradictory messaging.
  • 03You get back the hours you currently lose coordinating vendors every week.
  • 04Weekly strategy calls mean nothing sits broken for more than seven days.
  • 05One invoice, one point of contact, one person accountable for the whole thing.

WHAT YOU GET

WHAT'S INCLUDED.

Custom website design, build and ongoing hosting
Full social media management across up to 4 platforms
20+ posts per month including reels and short-form video
Content creation — photography direction, graphics, video editing
Facebook, Instagram and Google ad campaign management
Local SEO and Google Business Profile optimisation
Full digital marketing strategy with 12-month roadmap
Weekly strategy calls with direct access to Michael
One monthly report covering every channel
Priority turnaround on everything — you go to the front of the queue

HOW IT WORKS

THE PROCESS.

01

STRATEGY INTENSIVE

We start with a deep-dive session. Goals, numbers, competitors, positioning. I build your 12-month roadmap before a single post goes live.

02

FOUNDATIONS

Website, Google Business Profile, tracking pixels and social accounts all set up or fixed first. No running ads on a broken foundation.

03

CONTENT ENGINE

Monthly content batch — photos, reels, graphics, captions. Ads creative built from the same shoots so everything is on-brand.

04

LAUNCH & OPTIMISE

Campaigns go live, posts go out, SEO work runs in the background. Weekly calls to shift things as the numbers come in.

05

SCALE

Once a channel is profitable, we scale it. Once the website is ranking, we build more pages. You compound the wins every month.

FULL-SERVICE TIER

FROM $1,299/MO

Month-to-month, no lock-in contracts. See the full pricing breakdown and compare tiers on the main pricing section.

WHY WORK WITH ME

WHAT MAKES THIS DIFFERENT.

  • One person, one team — you never get passed around
  • Rockhampton local, with direct access to Michael every week
  • Everything under one roof means every channel talks to every other
  • Month-to-month — even at this tier, no 12-month lock-in
  • You own every asset. Every domain, every account, every file
  • If a channel is not pulling its weight, I will tell you and we reallocate

FURTHER READING

RELATED FROM THE BLOG.

FREQUENTLY ASKED

QUESTIONS I GET ASKED.

What is actually included for $1,299 a month?

Full social media management across 4 platforms, 20+ posts a month including reels, full content creation, Facebook and Google ad campaign management, local SEO, custom website design and hosting, full strategy and weekly calls. Ad spend is on top — everything else is rolled in.

Is there a minimum contract?

No. Every package is month-to-month. I would rather you stay because the work is good than because a contract says you have to.

Who actually does the work?

I do. Michael Evans. You get me directly — not an account manager, not an offshore team, not an intern. I may bring in a specialist for specific jobs (like a specialist photographer), but I manage and deliver everything personally.

Can I start smaller and upgrade?

Absolutely. Plenty of clients start on Starter or Growth and graduate to Full-Service once the foundations are paying off. You can move up or down any month.

What kind of businesses is this right for?

Established Rockhampton and CQ small businesses doing at least $250k a year who are serious about growth and tired of managing five different vendors. If you are a brand new side hustle, Full-Service is probably overkill — start with Starter.

What about ad spend — is that extra?

Yes. My management fee is flat, but you pay Meta and Google directly for ad spend. I will help you set a budget that makes sense for your margins before we ever launch a campaign.

How is Michael Evans Media Full-Service different from hiring an in-house marketing manager?

A mid-level in-house marketer in Rockhampton costs $70k–$95k a year once you factor in super and tools, and they still cannot build websites, shoot video or run ads at a specialist level. Michael Evans Media Full-Service covers the same remit at a fraction of the annual cost, with no leave, no super, no HR headaches.

Does Michael Evans Media work with e-commerce businesses?

Yes. Small-to-mid online stores selling physical products fit the Full-Service retainer nicely — ads, content, email and SEO all feed into the same pipeline. For massive catalogues with hundreds of SKUs I will refer you to a specialist Shopify agency instead.

What happens in the first 30 days of a Full-Service retainer?

Week one is the strategy intensive and account audit. Week two is fixing foundations — tracking pixels, Google Business Profile, social bios. Week three is the first content batch. Week four is campaign launch. By day 30 Michael Evans Media has you live on every channel with baseline numbers tracked.

READY TO GET STARTED?

LET'S TALK FULL-SERVICE DIGITAL MARKETING.

Free 30-minute strategy call. I only take on a handful of new clients a month so I can do the work properly — get in quick if you want a spot.

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