CONTENT CREATION IN ROCKHAMPTON
Reels, photos and captions that stop the scroll and sound like you.
THE PROBLEM
WHAT MOST ROCKHAMPTON BUSINESSES ARE DEALING WITH.
Your phone takes decent photos, but the content that actually moves the needle — reels with proper hooks, captions that get saves, photos that look like a brand instead of a camera roll — takes time you do not have. Most small business owners I meet know they should be posting reels. Almost none of them are, because it is the job that quietly slips every week.
WHY IT MATTERS
WHY FIXING THIS MOVES THE NUMBERS.
- 01Short-form video is where organic reach still lives — everything else is pay to play.
- 02Strong visuals are the difference between looking like a real brand and looking like a side hustle.
- 03Good captions drive saves and shares, which is what the algorithm actually rewards.
- 04Content built around your customers' problems gets used for months — not just a 24-hour story.
- 05Consistent branded content makes you look 10 times more expensive than you are.
WHAT YOU GET
WHAT'S INCLUDED.
HOW IT WORKS
THE PROCESS.
BRAND DIVE
We lock in your voice, visual style and the three or four content pillars that will do most of the heavy lifting.
MONTHLY PLAN
I build out a content calendar a month at a time, mapped to your offers, events and seasons.
PRODUCTION
Reels, graphics, photos and captions produced in a monthly batch. Shot locally in Rockhampton or directed remotely.
REVIEW & APPROVE
You see everything before it goes live. Tweaks, swaps and kills are free — I would rather you love it than tolerate it.
PUBLISH & REPURPOSE
Content gets scheduled and repurposed across formats so every asset earns its keep more than once.
STARTER TIER
FROM $299/MO
Month-to-month, no lock-in contracts. See the full pricing breakdown and compare tiers on the main pricing section.
WHY WORK WITH ME
WHAT MAKES THIS DIFFERENT.
- Local shoots in Rockhampton, Yeppoon and across CQ — no fly-in agency rates
- Content built for the algorithm today, not what worked in 2022
- Everything shot and edited to your brand — not stock footage with your logo slapped on
- You own every raw file and final asset
- I will tell you when a trend is not worth chasing
FURTHER READING
RELATED FROM THE BLOG.
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FREQUENTLY ASKED
QUESTIONS I GET ASKED.
Do you shoot the content or do I?
Both options exist. I can come and shoot locally in Rockhampton, or I can direct you remotely with shot lists, prompts and examples so you shoot it yourself on your phone. Most clients do a mix — I shoot the hero assets, they capture the day-to-day.
How many reels do I get per month?
Depends on tier. Growth typically includes 4 to 8 short-form videos a month on top of static posts. Full-Service is unlimited within reason and includes full photography direction.
What if I hate being on camera?
Fair. Plenty of content performs with no face on camera — product shots, behind the scenes, voiceover reels, before-and-afters. I will build a plan around what you are comfortable with and slowly push the edges if you want to.
Do you edit the videos?
Yes. Captions, music, cuts, transitions — all done for you and delivered ready to post. You never touch CapCut unless you want to.
Who owns the content?
You do. Every raw file, every edited export, every graphic — yours forever. No watermark trap, no portfolio licensing nonsense.
How much does a full-day content shoot in Rockhampton cost?
A stand-alone Michael Evans Media shoot day in Rockhampton is typically in the low four figures and gets you a full month of social content, website photos and ad creative in one batch. It is almost always cheaper per asset than drip-feeding a photographer every few weeks.
Can Michael Evans Media just do Reels without full social management?
Yes. You can book content creation as a stand-alone service — I shoot and edit the videos, hand them to you ready to post, and you run your own page. Most clients eventually roll it into a full retainer once they realise posting consistently is the hard part.
What gear and editing software do you use?
Professional mirrorless cameras for photo and video, proper lighting and audio kits, and industry-standard editing tools (Adobe Premiere, Lightroom, CapCut for short-form). The output is built to look professional without looking sterile — you still sound like a Rocky business, not a Sydney ad agency.
Do I need a script for video content?
No. Michael Evans Media handles scripting, prompts and on-the-day coaching. If you hate scripts, I will work with bullet points or just ask you questions and cut it together. Plenty of the best-performing Rocky content is unscripted and conversational.
READY TO GET STARTED?
LET'S TALK CONTENT CREATION.
Free 30-minute strategy call. I only take on a handful of new clients a month so I can do the work properly — get in quick if you want a spot.
OTHER SERVICES
MORE WAYS I CAN HELP.
SOCIAL MEDIA MANAGEMENT
Show up consistently. Sound like you. Stop winging it.
WEBSITE DESIGN & BUILD
Fast, mobile-first websites built to bring in leads, not just sit there looking pretty.
AD CAMPAIGN MANAGEMENT
Meta and Google ads that actually turn a profit — not just spend your budget.